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Certified by the Women's Business Enterprise National Council
Certified by the National Women Business Owners Corporation
Project: Process Evaluation of MidAmerican Energy's 2004-2005 Energy Advantage Nonresidential Programs
MidAmerican Energy Company
In 2006, we conducted process evaluations of the six energy-efficiency and load-management programs MidAmerican Energy offered its nonresidential customers in Iowa in 2004-2005. These were: Nonresidential Equipment, Nonresidential Custom, Small Commercial Energy Audit, Nonresidential Energy Analysis, Efficiency Bid, Commercial New Construction, and Nonresidential Load Management. We sought to identify opportunities to increase customer awareness of and participation in the programs; identify opportunities to increase program implementation efficiency; and provide an overall assessment of the programs' strengths, challenges, and opportunities for improvement. The evaluation team conducted in-depth interviews with program staff and the staff of five implementation and program support contractors. We also conducted phone surveys with seven participant groups, large and small nonparticipants, and a representative sample of three trade ally groups. Our conclusions and recommendations addressed each of the programs and the whole nonresidential portfolio.